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Wednesday, 25 November 2009 16:39 |
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I have reviewed more than 100,000 resumes during my 30 plus years in sales recruiting. There have been many books and online articles produced over the past 10 years about how to write the perfect resume and it still amazes me how many poor and ineffective resumes are being produced.
Individuals in the Sales Profession need to present three very important elements to get noticed by employers: (1) who do you work for; (2) what do you sell;(3) how good are you? Many people just put name of company and expect someone to know who it is (that’s Ok if you work for Xerox or Proctor & Gamble) so placing a short thumbnail summary is very beneficial. (2) Tell them what you sell and who are your customers and contacts. (3) List your accomplishments over the past 2-3 years only. (nobody cares what you did 10 years ago)
We all know that your resume only gets a quick 7-8 second visual scan. So, if it isn’t easy to read and have the key ingredients above, more often than not, it’s going in the circular file.
To be successful and get selected for more phone followups and potential face to face interviews, remember to make sure your resume has the “who, what and how” factors.
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Last Updated on Saturday, 05 December 2009 16:14 |